Today, I have one of the most sincere (and, I have to say, happiest) guests I’ve ever hosted. I’ve got the illustrious Debra Jason, who loves to talk, write, and help you with your marketing for your business.
Debra is a stunning copywriter, published author, and public speaker. She’s incredibly well-versed on the topic of increasing visibility for your business. Her book, Millionaire Marketing on a Shoestring Budget, leads people through getting referrals, DIY marketing, and more. She’s focused on getting businesses new customers, and she does it well. So if you are seeking for an answer to the question “how to sell your book”. This podcast is for you.
IN THIS EPISODE YOU WILL LEARN:
Debra talks about a unique tool that she used to market her book, Millionaire Marketing on a Shoestring Budget. It’s called “Thunderclap”, and you might want to use this during your next product launch.
- Debra fills us in on the importance of public speaking and marketing. She talks about how public speaking can let you sell while giving valuable info to your community. Have fun and sell without having to give that dreaded hard sell pitch.
- We go over how important it is to offer something of value to your intended audience. Value drives marketing, so make sure you’re offering up something that people want!
- Debra outlines that having solid, actionable goals is a huge part of marketing. You have to know what you’re aiming for. We all want to make more money, of course, but how much? Are there other more important goals you want to reach?
LINKS MENTIONED IN THIS EPISODE:
- Debra Jason
- Millionaire Marketing on a Shoestring Budget
- Google Plus
I had a fantastic time talking with Debra and learning all about her enthusiasm for her work. She’s been doing this since 1989! If that’s not impressive, I don’t know what is!
Listen now to hear me talk with this fantastic woman, who has made some amazing strides in her field. I know you’ll have just as much fun listening in as I did actually interview her. Be sure to check her out at her website and her copywriting site here.