How much do you know about affiliate marketing? Whether you know just a little or a lot, you’ll love today’s episode. We go in-depth on affiliate marketing with a genius expert: Robert Glazer. If you’ve ever wanted to know about affiliate marketing mastery, and whether or not it would be right for your business, you’ve come to the right episode.
Robert is the founding and managing director of Acceleration Partners, as well as the author of Performance Partnerships: The Checkered Past, Changing Present and Exciting Future of Affiliate Marketing. Glazer works daily to grow the revenue of some of the world’s largest brands, including names like Adidas, Pier1 Imports, and even eBay.
IN THIS EPISODE YOU WILL LEARN:
- What is affiliate marketing? Why is this performance-based partnership something your average traffic-seeking person would want? Robert answers those questions and more.
- How do you get started in affiliate marketing? Robert outlines a few different methods of approaching affiliate marketing, based on the size of your business. Glazer even outlines some specific networks that businesses can connect with.
- Robert outlines when the best time to reach out to affiliates is–specifically, once your business has a decent amount of traction. You want to be able to prove to affiliates that you can make good on your promises.
- We talk about the timeline for affiliate marketing and how it’s changed and developed over the years. Robert explains that the 90’s were when affiliate marketing suffered a lot of growing pains, but things are looking far more positive for the future.
- Robert explains how the transformation of affiliate marketing is benefiting everyone involved.
LINKS MENTIONED IN THIS EPISODE:
I’m thrilled to have an expert of this caliber come on the podcast to talk with me today, and I hope you are, too. To get the first chapter of Robert’s book free, check out his link over on the Acceleration Partners website: Performance Partnerships: The Checkered Past, Changing Present and Exciting Future of Affiliate Marketing. Find out more about Robert Glazer.
Robert shares his secrets today on my podcast; you won’t want to miss them! Listen in now to hear what Robert has to say about affiliate marketing, and why you should alter your business marketing strategy to include it.