• Home
  • About the Traffic and Leads Podcast
    • Contact
  • Episode Guide
  • Want To Be A Guest?
  • One-Click Lindsey
    • [FREE] The CLICK Technique Community
    • The CLICK Technique Book
    • PDX Small Business Network Podcast
    • Marketing and Merlot
  • Generate More Traffic & Leads
Traffic and Leads Podcast

Traffic and Leads Podcast

Where the solution to your slow growth is just one click away!

Lead Tip: Conversion Rate Optimization

January 2, 2017 by Lindsey Anderson Leave a Comment

conversion rate optimization


Hey, everyone! Welcome to the Traffic & Leads podcast. I am your host, One-Click Lindsey and today I have Chris Dayley on the line. He is the VP of testing and site optimization at Disruptive Advertising there in Lindon Utah. But they do a ton of work for people all over the country. He was just telling me he helped Social Media Examiner improve their website conversion rate. So I’m having him on the T&L podcast today because this guy knows everything about conversion rates. We are going to ask him a ton of questions! Get ready to learn!

IN THIS EPISODE YOU’LL LEARN:

  • What his experience is with conversion rates
  • How Chris got started in digital marketing with an eCommerce company
  • How he experimented to solve a problem when traffic wasn’t converting
  • About the broad range of companies that Disruptive Advertising caters to
  • About Chris’s clients
  • What the top three things that eCommerce companies are usually missing when their websites are not converting
  • The importance of pointing paid search ads in the right direction
  • Why too many distractions on eCommerce company websites cause problems for users
  • What things distract an audience from looking at products
  • About Chris’s existence test
  • Chris’s take on templates and whether they bring success
  • Whether Shopify’s templates are a good option for everyone
  • If Chris sees an increase in conversion rates based on the pricing of a product
  • Email marketing strategies in eCommerce
  • The best way to get people on your list for an eCommerce site
  • Why people are less likely to buy higher price point items on their first visit
  • The importance of user customization to your email marketing strategy
  • Which website does a fantastic job with their email marketing strategy
  • How your setup of autoresponders should look
  • Chris’s thoughts on the purchase rates on mobile devices vs desktop
  • Why a good mobile experience for users gives the business a huge advantage
  • How Chris analyzes mobile marketing designs/strategies
  • What Chris’s favorite kind of traffic for an eCommerce store is

LINKS MENTIONED IN THIS EPISODE:

  • Social Media Examiner
  • Daily Conversion
  • Disruptive Advertising
  • disruptiveadvertising.com/guide
  • LinkedIn
  • Twitter
Prev Post
Next Post

Related Posts

  • Website Conversion OptimizationWebsite Conversion Optimization
  • Leads Tip: Conversion Rate OptimizationLeads Tip: Conversion Rate Optimization
  • Product Launch StrategiesProduct Launch Strategies
  • In House Marketing Team Vs. AgencyIn House Marketing Team Vs. Agency
  • How to Succeed In Network MarketingHow to Succeed in Network Marketing

Leave a Reply Cancel reply



The Traffic & Leads Podcast is a weekly show dedicated to helping entrepreneurs and small business owner generate more online traffic and more profitable leads for their businesses.
iTubes
Stitcher
Leave A Review

Join Me For Facebook Fun

One-Click Lindsey

Join My Twitterverse

Tweets by thelindseya
  • [FREE] The CLICK Technique Community
  • The One-Click Lindsey Blog
  • The CLICK Technique Book
  • Traffic & Leads
  • PDX Small Business Network Podcast
  • Marketing and Merlot
  • Privacy Policy
  • Disclosure

Copyright © 2018

Are you a coach, consultant or service based business owner?

Apply to be a member of Traffic & Leads University!

In this FREE Facebook Group, I give away my best business-scaling digital marketing techniques that actually work.